Rayo Soya, in other words: 24
Rayo: “Rah - yo”
Born in Lagos, Nigeria.
Independent Creative, Prod. Coordinator & Manager, Producer & PM working in London.
RIBA Part 1 and 2. The University of Manchester | Manchester School of Art.
Also known as 24 & always ready to creatively collaborate and execute.
Rayo brings a unique blend of design thinking and production expertise to every project. Rayo's creative journey does not leave her background behind but instead integrates her acquired architectural principles into the dynamic realm of film and production management, aiming to set the stage for innovative solutions and visually captivating productions. Let’s continuously shape stories that resonate and spaces that inspire.
Clients include; Moncler, Dom Perignon, British GQ, Metro Boomin, E.L.F Cosmetics, Alicia Keys, Nike, Arise Fashion Week, The North Face, Barclays, Jimmy Choo, Prada, Amina Muaddi, MØ.
CREATIVE DIRECTION
Transforming my ideas into captivating stories through Creative Direction that merge innovation with strategic vision to communicate brand values and engage with their audiences authentically.
VIDEO & STILLS PRODUCTION
Rayo blends her creativity and precision into compelling narratives forecasted in moving and still image creating content across the realms of music, fashion, entertainment and sports.
PROJECT MANAGEMENT
Meticulously handles live and immersive experiences with efficiency, putting on a memorable showcase that leave a lasting impression.